Gibbs free energy difference between the undercooled liquid and the beta-phase of a Ti-Cr alloy

The heat of fusion and the specific heats of the solid and liquid have been experimentally determined for a Ti60Cr40 alloy. The data are used to evaluate the Gibbs free energy difference, DELTA-G, between the liquid and the beta-phase as a function of temperature to verify a reported spontaneous vitrification (SV) of the beta-phase in Ti-Cr alloys. The results show that SV of an undistorted beta-phase in the Ti60Cr40 alloy at 873 K is not feasible because DELTA-G is positive at the temperature. However, DELTA-G may become negative with additional excess free energy to the beta-phase in the form of defects

Gibbs free-energy difference between the glass and crystalline phases of a Ni-Zr alloy

The heats of eutectic melting and devitrification, and the specific heats of the crystalline, glass, and liquid phases have been measured for a Ni24Zr76 alloy. The data are used to calculate the Gibbs free-energy difference, DeltaGAC, between the real glass and the crystal on an assumption that the liquid-glass transition is second order. The result shows that DeltaGAC continuously increases as the temperature decreases in contrast to the ideal glass case where DeltaGAC is assumed to be independent of temperature

The Long-Term Erosion of Repeat-Purchase Loyalty

The study investigates the long-term erosion of repeat-purchase loyalty among consumers who purchase brands in a one-year base period. The study utilises a five-year consumer panel of continuous reporters. We identify brand buyers in a base year, then calculate the proportion that fail to buy the brand in later years. We analyse the top 20 brands in 10 consumer goods categories We find pronounced erosion in repeat-buying over the long-term. The proportion of buyers from a base year that fail to buy the brand in a later year increases steadily over time, from 57% in year 2 to 71.5% by year 5. Moreover, we identify brand and marketing mix factors linked to this over-time customer loss, or erosion. The study provides evidence that consumers’ propensity to buy particular brands changes over a period of years, even though those brands continue to exhibit stable market share. This evidence provides a different interpretation than the literature to date, which has viewed purchase propensities as fixed. The study finds that store brands and niche brands exhibit lower levels of erosion in their buyer base; that a broad range is associated with lower erosion, and that high price promotion incidence is associated with lower erosion for manufacturer brands. Loyalty erosion has been reported before (Ehrenberg, 1988; East & Hammond 1996) but only over short periods. This study examines the phenomenon over five years, confirms that the rate of erosion does diminish over time, and that it is related to category and brand characteristics, as well as marketing mix decisions

Electrical conductivity and tortuosity of solid foam: Effect of pore connections

International audienceNumerical and analytical methods at both micro-and mesoscales are used to study how the electrical resistivity and the high frequency tortuosity of solid foam are modied by the presence of membranes that partially or totally close the cell windows connecting neighbor pores. Finite element method (FEM) simulations are performed on two pores connected by a single-holed membrane and on well-ordered Kelvin foam. For two pores connected by a single-holed membrane, we show that the equation for pore access resistance obtained by Sahu and Zwolak (Phys. Rev. E 98, 012404, 2018) can predict, after a few modications, the electrical resistivity at the membrane scale for a large range of membrane apertures. In the second part, considering these analytical results, we build a pore-network model by using two kinds of conductances at the pore scale-inter-pore conductance and intra-pore conductance. Local inter-pore resistances govern foam electrical conductivity at small membrane aperture size, but when the membrane aperture has the same order of magnitude as the pore size, the intra-pore resistances are no longer negligible. An important success of this pore-network model is that it can be used to study the eects of percolation on the foam electrical conductivity by using pore-network simulations on larger samples containing a few thousands of pores and having dierent proportions of closed membrane randomly distributed over the sample. The tortuosity is found to be drastically larger than one in foam containing membranes with small apertures or a signicant fraction of closed membranes

Powering the Galilean Satellites with Moon-Moon Tides

There is compelling evidence for subsurface water oceans among the three outer Galilean satellites, and evidence for an internal magma ocean in the innermost moon, Io. Tidal forces from Jupiter periodically deform these bodies, causing heating and deformation that, if measured, can probe their interior structures. In addition to Jupiter-raised tides, each moon also raises tides on the others. We investigate moon-moon tides for the first time in the Galilean moons, and show that they can cause significant heating through the excitation of high-frequency resonant tidal waves in their subsurface oceans. The heating occurs both in the crust and ocean, and can exceed that of other tidal sources and radiogenic decay if the ocean is inviscid enough. The resulting tidal deformation can be used to constrain subsurface ocean thickness. Our understanding of the thermal-orbital evolution and habitability of the Jovian system may be fundamentally altered as a result